{"id":1727,"date":"2024-02-29T16:08:00","date_gmt":"2024-02-29T15:08:00","guid":{"rendered":"https:\/\/pr-test.sarota.digital\/?post_type=case-study&p=1727"},"modified":"2024-08-12T11:38:18","modified_gmt":"2024-08-12T09:38:18","slug":"partner-portal-for-signify-trade-channel-partners","status":"publish","type":"case-study","link":"https:\/\/pr-test.sarota.digital\/en\/case-study\/partner-portal-for-signify-trade-channel-partners\/","title":{"rendered":"Partner Portal for Signify Trade Channel Partners"},"content":{"rendered":"\n
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Partner Portal for Signify Trade Channel Partners<\/h1>\n\n\n\n
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Signify, an international lighting manufacturer that includes Philips and PILA products, collaborates with a broad network of distributors and channel partners. To keep these partners informed about updates such as price changes, new products, and special offers, Signify requested us to redesign their portal, making it the primary hub for communication with their partners.<\/p>\n\n\n\n

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The Problem<\/h2>\n\n\n\n
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Comprehensive modernization of Signify’s channel partner portal.<\/p>\n<\/div><\/div>\n\n\t<\/div>\n\n\n\n

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Signify faced two primary challenges: the outdated nature of their existing partner portal and its insufficient features for effective communication with channel partners. The original portal lacked modern functionalities, visual appeal, and usability standards, which hindered the company’s ability to quickly update information and share marketing materials.<\/p>\n\n\n\n

To address this, Signify required not only a refreshed visual design but, more importantly, a new portal architecture. This new architecture would facilitate easier content management, quicker information updates, and a more intuitive user experience for their partners.<\/p>\n<\/div>\n\n\n\n

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The Solution<\/h2>\n\n\n\n
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After consulting with the client and understanding their needs, we presented an updated concept of the partner portal.<\/p>\n\n\t<\/div>\n\n\n\n

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Before starting the project, we conducted a thorough analysis of the client’s requirements and suggested several solutions, including various CMS systems. Ultimately, the client chose the WordPress platform from the options we recommended.<\/p>\n\n\n\n

We prepared a preliminary design for the new site, which included a number of new features to meet the client’s needs. In the course of the work on the site, the concept of the affiliate portal expanded, so that it was extended with additional features.<\/p>\n\n\n\n

The new portal was to include:<\/p>\n\n\n\n